It’s no secret the Danes love their music, which is why Carlsberg has joined forces with Reading Festival this summer. Reading Festival fans, meet Carlsberg’s new brew. A perfectly balanced Danish Pilsner, rebrewed from head to hop for a crisper, fuller flavour. Join us at our music hub for unique stories from behind the scenes, a chance to win VIP tickets to the biggest events and more:



Somersby are excited to be the official cider partner of Reading Festival. Best served thirsty. This delicious cold-filtered cider has no artificial flavours or sweeteners, simply bucket-loads of great apple taste. That’s real refreshment.


Co-op is coming to Reading Festival and we couldn’t be more excited to be returning to the heart of festival communities this summer. Similar to 2018, you’ll be able to buy your essential items directly from the Co-op shop in the campsite, including food, water, beer, wine and toiletries. We’ve made a lot of positive changes to the store for 2019, and we look forward to welcoming you back again this summer. Our store will be open daily until 3am and our popular in-store DJ will also be making a return, delivering a unique shopping experience like never before.


Barclaycard – official payment partner of Reading Festival.

With Barclaycard you will always get more – this year, we’ve partnered with some festival favourites to hook our customers up with tasty perks.

When you pay with your Barclaycard, enjoy free chips with any wrap from Bohemian Wrapsody, free fries with any burger at I Love Ostrich and a free topping upgrade with any Elsie May’s Cookie Dough – plus 5% off bars across the festival.

To find out more, visit Barclaycard Entertainment. T&Cs apply.

All thanks to your Barclaycard.



Smirnoff, the world’s most popular vodka brand, is proud to be the official vodka partner of the biggest festivals across Europe this summer including Reading Festival. To celebrate this year’s epic festival season, make sure to try the NEW Smirnoff Infusion drinks which come in two refreshing flavours – Orange, Grapefruit & Bitters or Raspberry, Rhubarb & Vanilla.

Follow us on Instagram @SmirnoffEurope or on

Facebook, for all of the latest festival news and gossip from around Europe and some exciting ways to get involved this summer!

Pepsi max

As an official sponsor of some of the greatest UK festivals, Pepsi Max takes a bold approach to bringing people together through music. Pepsi Max are a long-standing partner of Live Nation and look forward to creating more musical moments together. This year Pepsi MAX is bringing the ultimate festival experience to Reading with the Pepsi MAX tower. Look out for it and get a chance to experience the light booth, recording studio, Pepsi MAX bar and even a chance to view stage acts from the top!


Think you can stage dive? Show us at the Comfy Cush Foam Pit!

This year, Vans bring their Comfy Cush stage dive experience to Reading Festival.

Head over to their stand and show off your stage diving skills in the giant foam pit – the best jump gets a Vans prize!

See you in the Pit!

Relentless Energy Drink

For over a decade, Relentless Energy Drink have staked their claim at Reading & Leeds festival. We will be returning once again in 2018 as the Official Energy Drink Partner.

While the party returns this year with the legendary Relentless Stage at Leeds, we’ll also be keeping the ravers energised over at Reading too.

Visit us at to join the conversation.


Hungry for McNuggets? McDonald’s is taking the McNuggets Van to some of the biggest festivals across the UK this summer, including Reading Festival! Grab your squad and come and find us at the giant McNuggets box for an amazing immersive experience! Pose in our 360⁰ video booth before getting your hands on 6 Chicken McNuggets! For more information and a chance to win festival tickets visit here.


We’re working with the Google Assistant to get you into the festival spirit with your very own personal assistant on your phone using just your voice.  There are multiple ways to access the Google Assistant. If you have an Android smartphone, Google Assistant is already on your phone – just hold down the home button and try asking the queries above or download the Google Assistant app to your iPhone. Easy.

Charge Candy

Charge Candy – You have the Power

This year we have teamed up with Charge Candy, Europe’s biggest festival phone charge company.

These power mad people will be exclusively providing the portable chargers at the event and will keep your phones juiced up all festival long.

How it works:

Hire a portable charger, you take the power with you. The weekend option allows you to exchange the empty charger for a full one every day.

You can buy special discounted advance weekend wristbands online now,

Be sure to record your memories and don’t lose your friends, buy it now before it’s too late.

Find out more here.


Big Green Coach is the largest festival coach travel provider in the UK and is the official and exclusive coach travel partner to Reading and Leeds. Operating return coach travel from 80 locations around the UK directly to the festival, Big Green Coach is making getting to Reading and Leeds easy.

Choose coach only or package with festival ticket.